How To Start A Movement with David Heinemeier Hansson of 37signals
Confessions of a B2B Entrepreneur
How To Start A Movement with David Heinemeier Hansson of 37signals
December 15, 2022
In this episode of Confessions of a B2B Marketer, I'm joined by David Heinemeier Hansson of 37signals (Makers of Basecamp + HEY). We get David to share their journey bootstrapping a business in the tech industry, debunking a few audience-building myths for marketers, how they overcame Apple’s threat to launch Hey, and how they maximize their profitability by selling a service rather than monetizing their products.


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Check out our five most downloaded episodes:

  1. How To Start A Movement with David Heinemeier Hansson of 37signals
  2. Chris Walker Rants On Dark Social, Creating Demand & Company Building
  3. CEO Spends 70% Of Time On His Personal Brand? Guillaume Moubeche Shares All
  4. OLD WAY/NEW WAY with Adam Robinson of Retention.com
  5. Nathan Latka Shares His “King-Maker Strategy"

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